CALL TRACKING

Total Census Solutions call-tracking services help you make informed decisions that improve your advertising ROI and generate more qualified leads. National toll-free numbers allow you to track every call and know its lead source, plus capture critical information about each caller for immediate follow up and future marketing outreach.

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HOW DOES IT WORK?

TCS records and reports call details, conversion rates and ROI for each media, campaign, and marketing - providing the most accurate tracking available.

All of this takes place automatically 'behind the scenes'. Your customers just make their calls as usual; you answer as usual.

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TRAFFIC ANALYSIS & TRENDING DATA

Plan staffing based on real data from your inbound call database. Daily, weekly and monthly snapshots allow you to spot trends including:

• Call connection ratios (answered vs missed calls)
• Calls-per-day and traffic patterns by location
• Peak calls by hour, peak calls by day of the week

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LIST BUILDER

Build mailing lists from the consumers that call. Download your list to an Excel or CSV file and import it to your customer relationship management software. You can also print your list directly to mailing labels for a cost effective, highly targeted marketing list, enabling immediate follow-up of all captured and missed opportunities.

ADVANCE CALLER NOTIFICATION

TCS provides a "whisper" greeting that announces the lead source to the call-handler before he or she is connected to the customer. This feature is especially beneficial when testing special offers in specific geographic markets.